Quick Verdict
Choose Resend if:
You need developers or transactional email
Choose Klaviyo if:
You need e-commerce or shopify stores
Feature Comparison
| Feature | Resend | Klaviyo |
|---|---|---|
| Free tier | ||
| Starting price | $20/mo | Custom |
| G2 Rating | N/A | 4.6/5 |
| API Available |
Pricing Comparison
Monthly Cost by Team Size
* Pricing estimates based on standard paid plans. Actual costs may vary.
Resend
Pros
- Great DX
- React Email support
- Simple API
- Modern dashboard
Cons
- Newer service
- Limited templates
- No marketing features
Klaviyo
Pros
- E-commerce focus
- Powerful segmentation
- Revenue attribution
- Easy Shopify integration
Cons
- Expensive at scale
- Complex for beginners
- Limited general marketing
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