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Asana

Work management platform for teams

4.3 G2 #Project Management Freemium Updated Feb 15, 2026
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Overview

Asana is a work management platform that helps teams orchestrate their work, from daily tasks to strategic initiatives. Features include project timelines, workload management, and automation. With a freemium pricing model, Asana offers a free tier that lets teams get started without commitment. The platform is particularly well-suited for marketing teams and product teams, offering features tailored to their specific workflows.

When Asana may NOT be a good fit

Asana may not be the best choice for teams needing quick onboarding or small teams with limited budgets.

Key Features

Timeline View
Workflow Builder
Goals
Portfolios
Workload Management
Automation

Pros

  • Intuitive interface
  • Powerful automation
  • Great for cross-team work
  • Extensive integrations

Cons

  • Can get expensive
  • Learning curve for advanced features
  • No native time tracking

Best For

Marketing Teams Product Teams Enterprise Cross-functional Projects

Integrations

Slack Microsoft Teams Google Workspace Salesforce Jira

How We Evaluate Asana

Our review process combines hands-on testing with comprehensive research to provide accurate, unbiased evaluations. Some links on this page may be affiliate links.

Pricing & Limits

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Docs Reviewed

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Integrations

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User Feedback

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Changelog

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Alternatives to Asana

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Frequently Asked Questions about Asana

What is Asana?

Asana is a work management platform that helps teams orchestrate their work, from daily tasks to strategic initiatives. Features include project timelines, workload management, and automation.

What is Asana used for?

Asana is primarily used for marketing teams, product teams, enterprise. It offers features like Timeline View, Workflow Builder, Goals, Portfolios.

Who is Asana for?

Asana is best suited for Marketing Teams, Product Teams, Enterprise, Cross-functional Projects. It's particularly popular among teams looking for timeline view solutions.

What are the main features of Asana?

The main features of Asana include: Timeline View, Workflow Builder, Goals, Portfolios, Workload Management, Automation.

Is Asana free?

Yes, Asana offers a free plan with basic features.

Does Asana offer a free trial?

Yes, Asana offers a freemium model, allowing you to try core features for free before upgrading.

How much does Asana cost?

Asana offers custom pricing. Contact their sales team for a quote tailored to your needs.

What are the pros of Asana?

Key advantages of Asana include: Intuitive interface. Powerful automation. Great for cross-team work. Extensive integrations.

What are the cons of Asana?

Some limitations of Asana include: Can get expensive. Learning curve for advanced features. No native time tracking.

What are the best alternatives to Asana?

Top alternatives to Asana include Jira, Monday.com, ClickUp, Trello, Wrike. Each offers similar functionality with different strengths.

What integrations does Asana support?

Asana integrates with Slack, Microsoft Teams, Google Workspace, Salesforce, Jira.

Is Asana good for small businesses?

Asana can be a good fit for small businesses, especially those needing marketing teams. Their free plan makes it accessible for budget-conscious teams.

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Written by

Sarah Chen

Senior SaaS Analyst

SaaS researcher specializing in productivity and project management tools.

Project ManagementTeam ProductivityDocumentation

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