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Typeform

Beautiful forms and surveys

4.5 G2 #Marketing Freemium Updated Feb 15, 2026
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Overview

Typeform is a form builder that creates conversational forms, surveys, and quizzes. Known for its beautiful design and high completion rates. With a freemium pricing model, Typeform offers a free tier that lets teams get started without commitment. The platform is particularly well-suited for marketers and researchers, offering features tailored to their specific workflows.

When Typeform may NOT be a good fit

Typeform may not be the best choice for small teams with limited budgets.

Key Features

Forms
Surveys
Quizzes
Logic Jumps
Integrations
VideoAsk

Pros

  • Beautiful design
  • High completion rates
  • Good UX
  • Conversational

Cons

  • Expensive per response
  • Limited free tier
  • Can be slow

Best For

Marketers Researchers Lead Generation Feedback

Integrations

Slack Google Sheets HubSpot Mailchimp Zapier

How We Evaluate Typeform

Our review process combines hands-on testing with comprehensive research to provide accurate, unbiased evaluations. Some links on this page may be affiliate links.

Pricing & Limits

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Docs Reviewed

Documentation quality checked

Integrations

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User Feedback

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Changelog

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Alternatives to Typeform

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Frequently Asked Questions about Typeform

What is Typeform?

Typeform is a form builder that creates conversational forms, surveys, and quizzes. Known for its beautiful design and high completion rates.

What is Typeform used for?

Typeform is primarily used for marketers, researchers, lead generation. It offers features like Forms, Surveys, Quizzes, Logic Jumps.

Who is Typeform for?

Typeform is best suited for Marketers, Researchers, Lead Generation, Feedback. It's particularly popular among teams looking for forms solutions.

What are the main features of Typeform?

The main features of Typeform include: Forms, Surveys, Quizzes, Logic Jumps, Integrations, VideoAsk.

Is Typeform free?

Yes, Typeform offers a free plan with basic features.

Does Typeform offer a free trial?

Yes, Typeform offers a freemium model, allowing you to try core features for free before upgrading.

How much does Typeform cost?

Typeform offers custom pricing. Contact their sales team for a quote tailored to your needs.

What are the pros of Typeform?

Key advantages of Typeform include: Beautiful design. High completion rates. Good UX. Conversational.

What are the cons of Typeform?

Some limitations of Typeform include: Expensive per response. Limited free tier. Can be slow.

What are the best alternatives to Typeform?

Top alternatives to Typeform include Klaviyo, ActiveCampaign, Ahrefs, Semrush, Braze. Each offers similar functionality with different strengths.

What integrations does Typeform support?

Typeform integrates with Slack, Google Sheets, HubSpot, Mailchimp, Zapier.

Is Typeform good for small businesses?

Typeform can be a good fit for small businesses, especially those needing marketers. Their free plan makes it accessible for budget-conscious teams.

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Written by

Emma Thompson

Growth & Marketing Specialist

B2B marketing expert covering email, analytics, CRM, and marketing automation.

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